I like to say that writing, editing, and publishing your book is the conception, gestation, and delivery of your baby. Even the gestation has trimesters—the manuscript, the editing and proofreading, and the production (layout and cover).
But many authors just throw their baby to the world once it’s been delivered, and then wonder why nobody reads their book.
It’s because they haven’t nurtured their baby through its childhood. They haven’t nurtured its growth.
Like it or not, as an author, it’s your job to write, promote, and sell.
Which is exactly what marketing and promotion does. It nurtures your book. It helps it grow and develop.
One way to nurture your book is to do public speaking (e.g. workshops, keynotes, seminars, presentations, courses). You need to get in front of an audience so they can know, like, and trust you enough to want to buy your book.
Another way is to use social media platforms like Facebook, Instagram, Pinterest, Twitter, and LinkedIn. You can post images, videos, and other content relevant to your audience’s needs and what they want to hear or know.
Another way is to get interviewed, which is what I want to share with you now. I wouldn’t be of any use to you if all I did was preach the need to nurture your book(s) and not do it myself.
So, click the link below to watch my interview by Adaire Palmer on Community TV with Adaire. I talk about my new book, It’s Up to You! Why Most People Fail to Live the Life they Want and my 9-Step Life Leadership Program, and I hope it inspires you to ramp up your book marketing.
Welcome to Community TV with Adaire. TV for you by TV from me, where Adaire talks to people in the community who are doing amazing things to add value to the lives ofpeople around them. It could be meditation, a yoga class, learning to cook, reading Tarot cards or healing, physical fitness orgardening. Whatever you are interested in, it's going to be covered here. Join Adaire and her special guests as we explore information and ideas that will help you live a fuller, morehappier and productive life.Professional development has moved from niche concept to business essentials. Nothing has impacted more on business success since TV advertising (or maybe the Manager of the Month Award).It isn’t enough to say you’ll think about it. Your business needs it because your customers are judging the standard of your performance—and complaining about it on social media!Dr. Scott Zarcinas (aka DoctorZed, because no one can pronounce his surname), is the founding Director of DoctorZed Publishing, having helped 500+ authors write, publish, distribute, and market their book.He is the author of 8 books, including the self-help title, Your Natural State of Being, which addresses the personal issues of self-limiting behaviours and self-sabotage. But he is better known as the creator of the famous cricketing chant, “Ooh Aah, Glen McGrath!”Today, DoctorZed will be sharing some of the ideas of how to beat procrastination and start achieving.Connect with DoctorZed here: Your Natural State of Being by Scott ZarcinasTo comment live please click this link: https://www.facebook.com/MyTimetv.live/videos/1209085415959721
Posted by Your Natural State of Being by Scott Zarcinas on Sunday, 13 October 2019
‘Remember, success like writing is a habit’
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